Stop paying agencies
to learn on your dime.
We compress weeks of agency work into days. AI-powered consulting for businesses that want results, not retainers. Based in Melbourne, working everywhere.
What We Do
Five things we're
genuinely good at.
No fluff services added to pad an invoice. These are the areas where we have real experience, real results, and real opinions.
SEO & Search Strategy
Technical audits, keyword research, on-page optimisation, Google Search Console management, and content strategy that actually moves the needle.
"We don't just find keywords. We find the ones your customers are already searching for and make sure they find you."
PR & Media Outreach
Journalist research, personalised pitch writing, press kit creation, and media relations campaigns that get you in front of the right people.
"Personalised pitches to real journalists. Not spray-and-pray press releases."
AI & Automation
Helping businesses understand, set up, and use AI tools effectively. We teach teams how to compress weeks of work into days.
"We don't just talk about AI. We use it to run our own businesses every day."
Meta Ads
Campaign strategy, audience targeting, creative direction, and performance optimisation across Facebook and Instagram.
"Over $1 million in ad spend managed. We know what works and what's a waste."
Reddit Marketing
Community strategy, organic engagement, and Reddit ads. The most underused marketing channel in Australia.
"Your competitors aren't here yet. That's exactly why you should be."
The Proof
What one week
actually looks like.
This is real output from a single week with one client. Not a hypothetical. Not a "what we could do" pitch. This is what actually shipped.
built and deployed
pitches sent
delivered
and actioned
3 custom websites designed, built, and deployed to production
140+ personalised journalist and TV/radio producer pitches written and sent
Full SEO audit with 110+ keyword opportunities identified and actioned
72+ Shopify products optimised for search and AI shopping readiness
33 wholesale stockist cards researched with 21 missing websites found
Automated fortnightly follow-up system tracking 137 media contacts
17 competitors researched with pricing and keyword gap analysis
Complete brand writing style guide and content production framework
Video compression, editorial photo curation, and press kit deployment
Traditional Agency
6-8 weeks
$12,000 - $21,000
Across 9 different specialists. And they'd still be in the briefing phase.
Top Flight
6 days
15+ deliverables. All live.
Built with the same AI tools we set up for your business.
About Chris
The person behind
the consulting.
I've been building businesses for over 12 years. Four from scratch, all of them profitable. Along the way, I've spent over $1 million on advertising, and I'm the first to admit that most of it was spent learning what doesn't work.
Those expensive lessons are exactly why I do this now. I help other business owners skip the trial and error, the wasted ad spend, the agencies that talk a good game but can't execute.
I've worked with brands like Park Hyatt Melbourne and even had the chance to work with Oprah's team. I've been featured in New York Weekly, CEO Today Magazine, and Australian Life Magazine. Not bad for someone who still does his own keyword research.
The biggest difference between me and a traditional agency is that I actually use the tools I recommend. Every AI workflow, every automation, every ad strategy I suggest for your business is something I've already tested on my own.
130+ journalist pitches in one week
Built press kits, wholesale landing pages, and ran personalised outreach campaigns, all in a single week using AI tools.
6 weeks of work in 6 days
Compressed traditional agency timelines by combining deep industry knowledge with AI-powered execution.
4 businesses. Zero investors.
Every business bootstrapped and built from revenue. No outside funding, no safety net. Just work.
How We Work
Three steps.
No mystery.
We keep this simple because it should be simple. No 47-page proposals. No "discovery sprints". Just straight talk and fast execution.
We Talk
A free, no-pressure conversation about your business. What's working, what isn't, and where the biggest opportunities are. No sales pitch, just honest advice. If we're not the right fit, we'll tell you.
We Plan
A custom strategy built around your business, your budget, and your goals. Not a template. Not a recycled deck from another client. A real plan you can actually execute on.
We Execute
We do the work. Websites, ad campaigns, SEO audits, PR outreach, AI implementation. You get results, not just recommendations. And we move fast.
Our Network
We know the people
who make things happen.
12 years of building relationships means we don't start from scratch. We pick up the phone, send the right email, and get you in front of the right people. Fast.
Media Contacts
Direct relationships with journalists, editors, and producers across Australia and internationally. When we pitch, they read it.
Industry Partners
Designers, developers, copywriters, and ad specialists we've worked with for years. If we need someone, we already have them on speed dial.
AI Tool Stack
Access to the same AI tools and workflows we use to run our own businesses. Not theory, not demos. The actual systems that produce results every day.
Global Reach
Based in Melbourne, but our network doesn't stop at the border. Media contacts across the US, UK, and Asia-Pacific. Your story goes where the audience is.
Platform Partnerships
We know the reps at Meta, Google, and Reddit. Not the help desk. The actual account managers who can unlock features and fix problems.
Smooth Process
No back-and-forth with five different freelancers. One point of contact, one clear process, and a team that actually communicates with each other.
Testimonials
What clients
actually say.
Real reviews from real businesses. No stock photos of smiling people in suits.
"Chris and his Team have been instrumental to the growth and strategic direction of our company. Through industry connections, insights and resources, we have been able to achieve new growth channels and evolve as a business. Chris takes advantage of the latest in new technology, giving us a real competitive edge. He challenges our mindset, celebrates our wins and is very much part of our Team."
"The entire PK9 Consulting team are as helpful and professional as you can get. Completely new approach to business digital marketing. Chris's consultation with us in regards to specific marketing areas requiring improvement were spot on. Chris has a creative approach to ecommerce. I would highly recommend Chris and his team to take any business to the highest level."
"Chris and his team have played a crucial role in driving the growth and shaping the strategic direction of our company. Their extensive network, valuable insights, and abundant resources have helped us tap into new avenues of growth and transform our business. Chris's knack for using the latest technology has given us a significant edge over our competitors. He constantly challenges our thinking, applauds our successes, and has become an integral part of our team."
Get In Touch
Ready to move faster?
No fluff. No 47-page proposals. Just a conversation about what's not working and how to fix it.
Tell us a bit about your business and what you're looking for. We'll get back to you within 24 hours.
Or just email us directly:
chris@topflightconsulting.com.au